Use this quick start guide to collect all the information about Microsoft Dynamics 365 Customer Experience (MB-280) Certification exam. This study guide provides a list of objectives and resources that will help you prepare for items on the MB-280 Microsoft Dynamics 365 Customer Experience Analyst exam. The Sample Questions will help you identify the type and difficulty level of the questions and the Practice Exams will make you familiar with the format and environment of an exam. You should refer this guide carefully before attempting your actual Microsoft MCA Dynamics 365 Customer Experience Analyst certification exam.
The Microsoft Dynamics 365 Customer Experience certification is mainly targeted to those candidates who want to build their career in Microsoft Dynamics 365 domain. The Microsoft Certified - Dynamics 365 Customer Experience Analyst Associate exam verifies that the candidate possesses the fundamental knowledge and proven skills in the area of Microsoft MCA Dynamics 365 Customer Experience Analyst.
Microsoft Dynamics 365 Customer Experience Exam Summary:
| Exam Name | Microsoft Certified - Dynamics 365 Customer Experience Analyst Associate |
| Exam Code | MB-280 |
| Exam Price | $165 (USD) |
| Duration | 120 mins |
| Number of Questions | 40-60 |
| Passing Score | 700 / 1000 |
| Books / Training | MB-280T01-A: Configure Dynamics 365 customer experience model-driven apps |
| Schedule Exam | Pearson VUE |
| Sample Questions | Microsoft Dynamics 365 Customer Experience Sample Questions |
| Practice Exam | Microsoft MB-280 Certification Practice Exam |
Microsoft MB-280 Exam Syllabus Topics:
| Topic | Details |
|---|---|
Implement Dynamics 365 Sales (30-35%) |
|
| Configure core functionality of Dynamics 365 Sales |
- Enable and configure predictive lead and opportunity scoring - Configure the lead qualification experience - Configure the opportunity pipeline view - Interpret the Sales Pipeline chart - Configure and deploy the Sales mobile app - Configure Copilot in Sales capabilities - Demonstrate sales order processing, including quotes, orders, and invoices - Configure lead and opportunity status reasons - Configure opportunity close - Configure automatic creation rules for leads - Create and manage sales territories |
| Set up the product catalog |
- Configure product catalog settings - Differentiate the product catalog components - Manage the product lifecycle, including creating, revising, cloning, and retiring - Customize the enhanced experience for adding products - Create product bundles - Create product families - Create price lists, discount lists, and product pricing |
| Configure goals and forecasting |
- Create and edit goals - Configure rollup queries - Manage forecasts - Build forecasts from templates |
| Configure and use Sales Insights |
- Configure and use the assistant - Differentiate standard and premium Sales Insights features - Configure relationship analytics and improve relationship health - Recommend conversation intelligence settings |
| Configure sales engagement |
- Configure the Sales accelerator for an organization and users - Customize the workspace - Manage the sales pipeline by using the work list - Configure the Sales accelerator record types and security roles - Create and manage sequences - Create and manage assignment rules - Configure lead and opportunity segments - Configure work assignment - Connect sequences to records |
Configure and customize Dataverse and model-driven apps (25-30%) |
|
| Perform tasks and manage settings in the Power Platform Environment Settings app |
- Create and manage email templates - Create and manage Word templates - Create and manage Excel templates - Configure duplicate detection |
| Configure Dataverse table components |
- Create or modify a table - Create or modify fields - Configure relationship behaviors - Configure auditing of data - Configure connections and connection roles |
| Implement business logic |
- Configure business rules - Configure formula and rollup columns - Implement business process flows - Use the Dataverse connector in a cloud flow |
| Customize the user experience |
- Differentiate form and view types - Configure the timeline control - Embed Power BI dashboard, reports, and tiles - Create and configure model-driven apps - Differentiate between types of Power Apps - Create and configure visualizations for model-driven apps |
| Manage security |
- Implement hierarchy security - Manage security roles - Create and manage owner and access teams - Share a model-driven app - Evaluate security privileges by using access checker - Manage Microsoft Entra ID groups in Dataverse - Diagnose user access issues - Create and manage column security profiles and column-level security |
Demonstrate Dynamics 365 Customer Insights capabilities (10-15%) |
|
| Configure core functionality of Dynamics 365 Customer Insights - Journeys |
- Create and personalize marketing emails by using templates and email editor - Create a journey - Create marketing forms - Create and manage text messages in journeys - Create marketing segments - Create journeys using unified profiles and segments from Dynamics 365 Customer Insights - Data - Configure consent management including Compliance Profiles and Consent Center - Differentiate segments in Dynamics 365 Sales, Customer Insights - Journeys, and Customer Insights - Data |
| Create and manage events |
- Create an event - Create and manage event registration forms - Manage registration, waitlists, and attendees |
Extend and enhance Dynamics 365 Sales capabilities (10-15%) |
|
| Implement collaboration features |
- Configure document management - Configure Teams calling and dialer - Configure Teams collaboration |
| Manage sales data and interactions in Outlook |
- Perform common tasks including tracking records, creating records, adding sales literature and knowledge articles, and applying email templates - Customize the Dynamics 365 App for Outlook |
To ensure success in Microsoft MCA Dynamics 365 Customer Experience Analyst certification exam, we recommend authorized training course, practice test and hands-on experience to prepare for Microsoft Dynamics 365 Customer Experience Analyst (MB-280) exam.